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Our Verdict
Are you in search of a game-changing fleet management solution? Look no further than Motive. Motive’s intuitive cloud-based platform offers real-time data access, customizable dashboards, and advanced safety features. Imagine the benefits of AI-driven dashcams and driver safety tools for your fleet with expert support, installation assistance, and compliance guidance. Talk about cost-effective fuel management and hassle-free automated IFTA reporting.
If you’re managing a small to medium-sized fleet, seeking cost-cutting measures, and prioritizing safety, Motive is your ideal choice. However, if you’re all about extensive integrations or have concerns about data privacy, Motive might not be the perfect fit.
Motive
55 Hawthorne Street
Suite #400
San Francisco, CA 94105
+1 855-434-3564
www.gomotive.com
Pros
- Provides budget-friendly options.
- Increases gas-saving capabilities.
- Employs advanced safety technologies.
- Delivers round-the-clock assistance.
Cons
- Offers limited integration options, only supporting a handful of third-party applications.
- Requires hardware installation in your vehicles and assets.
- Raises potential privacy issues from collecting extensive data on your vehicles and drivers.
Who Motive Is Best For
Motive is ideal for you if you:
- Require straightforward and budget-friendly ELD compliance, GPS tracking, vehicle diagnostics, and driver performance solutions for small to medium-sized fleets.
- Aim to cut down on fuel expenses and emissions through Motive’s fuel management tools, including fuel card integration and IFTA reporting.
- Seek to boost driver safety with Motive’s video-based coaching, real-time alerts, and driver scorecards.
- Appreciate round-the-clock, direct support from Motive’s dedicated customer service team.
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Who Motive Isn’t Right For
Opt for alternatives to Motive if you:
- Require extensive integration options with other software or platforms.
- Seek a plug-and-play solution or have incompatible older vehicles.
- Have privacy concerns about data collection, usage, and sharing.
What Motive Offers

Software
Motive’s cloud-based platform lets you manage your fleet from anywhere with real-time data and customizable dashboards. Utilize GPS tracking, employ AI-driven dashcams, and implement driver safety initiatives to enhance your fleet management and ensure the safety of your drivers.
Hardware
Motive offers devices like ELDs, dashcams, and asset trackers to enhance fleet performance and safety.
Expert Support
Motive provides installation help, training, customer service, data security, and compliance support, along with access to a network of industry experts.
Financial Services
Motive helps you, as a fleet manager, boost profitability – saving time, cutting expenses, and minimizing risks.
Financial Management
Motive provides solutions that help maximize your savings and efficiency with an integrated platform. Access cost-effective fuel and maintenance benefits, free from any concealed charges, while also benefiting from state-of-the-art fraud and theft detection capabilities.
Mobile Application
Motive supports you to enhance driver efficiency and job satisfaction with Motive’s Driver App. This user-friendly interface integrates time monitoring, safety measures, vehicle maintenance, documentation, dispatch management, and messaging, ensuring a streamlined experience for your drivers.
Motive Details
All-in-One Fleet Management Solution
Revolutionize your fleet management with its effortless cloud-based software platform. Seize control from anywhere, accessing real-time data, reports, and alerts on vehicles, drivers, assets, and compliance. Customize your dashboard, workflows, and integrations to perfectly align with your unique needs. Experience the power of streamlined, professional fleet oversight, all at your fingertips.
Hardware Devices for Peak Performance
Upgrade your fleet – select from a wide range of cutting-edge devices such as electronic logging devices (ELDs), dash cameras, asset trackers, fuel sensors, and more. Use relevant tools to closely monitor and enhance your fleet’s performance, safety, and overall efficiency.
Comprehensive Support and Services
Take full advantage of its comprehensive service package, which includes installation assistance, training, responsive customer support, robust data security measures, and adherence to regulatory compliance standards. Motive’s extensive network of partners and seasoned professionals unlocks the utmost potential from your data, ensuring your organization’s success.
Fuel Efficiency and Cost Savings
Optimize your fuel usage effectively. Reduce both fuel expenses and emissions through a comprehensive analysis of fuel consumption, idling durations, instances of speeding, and harsh braking.
Streamline the complexities of fuel tax compliance effortlessly with Motive. Effortlessly integrate fuel cards and generate precise IFTA reports. Experience significant savings at the fuel pump with the complimentary Motive Card, coupled with additional benefits like precise expenditure management through real-time dashboard notifications.
Driver Safety
Improve your driver safety significantly when you implement a comprehensive suite of features that include video-based coaching, real-time alerts, and driver scorecards. Monitor and address hazardous behaviors like distracted driving, tailgating, and lane departure promptly. Realize a substantial 50% reduction in accidents and lower insurance premiums with an impressive 30%.
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Where Motive Stands Out

Comprehensive Fleet Management Solution
- Offers a comprehensive fleet management solution that covers all aspects of fleet management, from safety and tracking to compliance and fuel cost management.
- Simplifies your management process, eliminating the need for multiple vendors and devices.
AI-Powered Features
- Harnesses the power of artificial intelligence to enhance fleet management.
- Introduces the Motive AI Dashcam, which alerts drivers to unsafe behavior and captures critical video events.
- Leverages data to optimize performance, reduce costs, and enhance customer satisfaction.
Easy Setup and Support
- Ensures an effortless setup with a user-friendly interface and quick installation.
- Provides a dedicated team of professionals who offer support and guidance throughout your journey.
Cloud-Based Platform
- Offers a cloud-based platform accessible from any device and location.
- Easily integrates with various third-party applications and systems.
Real-Time Data and Analytics
- Provides access to real-time data and analytics, empowering fleet managers to monitor and optimize operations.
- Allows you to monitor driver behavior, vehicle health, fuel efficiency, and maintenance schedules.
Customized Solutions
- Delivers customized solutions for your specific needs and goals, even if you’re a small business or a large enterprise, spanning different industries and sectors.
Fuel Management Features
- Helps you slash fuel costs and cut emissions effectively.
- Offers insights into crucial aspects like fuel consumption, idling time, speeding, and hard braking.
- Simplifies fuel tax compliance with fuel card integration and IFTA reporting.
- Empowers you to save money, optimize routes, and reduce your environmental footprint.
Video-Based Coaching for Driver Safety
- Elevates driver safety through video-based coaching, real-time alerts, and driver scorecards.
- Monitors risky behaviors such as distracted driving, tailgating, and lane departure.
- Achieves a remarkable 50% reduction in accidents and a 30% decrease in insurance premiums.
- Helps you enhance driver performance, prevent collisions, and reduce liability.
24/7 Direct Support
- Provides unwavering round-the-clock customer service via phone, email, and chat.
- Equips you with a wealth of online resources, including FAQs, guides, videos, and webinars.
- Ensures quick issue resolution, maximum utilization of the product, and up-to-date information on product developments.
Where Motive Falls Short
Price Transparency
- Lacks transparent pricing information on its website, requiring customers to share contact details to obtain a quote. This approach discourages potential customers who prefer to compare prices before making informed decisions.
Limited Geographic Coverage
- Is confined to the United States and Canada, which presents a constraint for customers with international operations or the need to adhere to diverse regulations in other countries.
Limited Integration Options
- Offers limited integration options with other software or platforms.
- Allows integration with only a select few third-party applications, including QuickBooks, ProMiles, Fleetio, and Truckstop.com.
Requires Hardware Installation
- Mandates the installation of its hardware devices in your vehicles and assets for feature access.
How to Apply for Motive
Evaluate Your Needs
Explore Motive’s features, benefits, drawbacks, and pricing on its official website. Read customer reviews on third-party websites for insights. Compare Motive with other alternatives on the market to find the best fit for your needs.
Check Eligibility
Ensure you meet the eligibility criteria for applying. Be a U.S. citizen, permanent resident/green card holder. Prepare the necessary documentation, including recent pay stubs, driver’s license, government-issued photo ID, and proof of citizenship or residence permit.
Complete Application
Next, fill out the online application form on Motive’s website or reach out to its sales team via phone or email. Provide essential information about your business, including name, address, industry, number of vehicles, and fleet size. Choose the specific features and services you want, such as ELD compliance, GPS tracking, dashcams, fuel management, and more.
Wait for Review
Sit tight while Motive reviews your application and financial documents. It assesses your eligibility for the Motive Card, a cost-free fuel card that saves you money at the pump and simplifies fuel tax compliance. Motive carefully evaluates your application and other data.
Receive Your Package
Upon approval, you receive the Motive Card, along with the necessary hardware devices for installation in your vehicles and assets, in the mail. Motive’s team also provides installation support, training, and top-notch customer service. With everything in hand, you can start managing your fleet operations seamlessly using Motive’s software platform from anywhere.
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Alternatives to Motive
Verizon Connect
Imagine having a powerful fleet management solution at your fingertips, accessible through the cloud. That’s what Verizon Connect offers, equipped with GPS tracking, trailer tracking, dashboard cameras, routing and dispatch tools, reefer monitoring, and much more. Its primary aim? Empowering small and midsize fleet businesses to streamline operations and slash costs
Truckstop Load Board
If you are involved in the world of freight management, the Truckstop Load Board is your partner. It provides a comprehensive suite of solutions, including load boards, TMS software, cargo insurance options, truckload payments, and spot market rates. This platform makes the lives of carriers, brokers, and shippers easier, helping to find and book loads efficiently.
Geotab
If you’re looking to boost the performance and sustainability of your fleet, Geotab is the telematics solution you need. It comes with features like ELD compliance, driver behavior monitoring, fuel management, and vehicle health monitoring. Geotab is suitable for fleets of all sizes and types, making optimization accessible to everyone.
Samsara
Enhancing safety, efficiency, and compliance across multiple industries is the forte of Samsara. This sensor-based fleet management solution offers you a range of features, including dashcams, GPS tracking, driver safety coaching, and temperature monitoring. Samsara is your go-to partner for ensuring fleet excellence.
Customer Reviews
On Trustpilot, Motive has an overall rating of 3.4 out of 5 stars. Positive feedback highlights the software’s ease of use, reliability, and ability to streamline business operations. Users also commend its customer support for being responsive and helpful.
On the flip side, some negative reviews point to issues with customer service, particularly regarding inquiries about ELD cables. Additionally, some users caution against signing agreements due to instances of upselling and unwanted bundled services. There are also grievances about billing practices, including unexpected charges.
Pro Tips
- Start with a Needs Assessment: Before diving in, assess your fleet management needs thoroughly. Determine if you’re looking for ELD compliance, GPS tracking, dashcams, fuel management, or a combination of these services. Knowing your requirements upfront helps you make a reasonable decision.
- Evaluate Your Fleet Size: Motive caters to small to medium-sized fleets. If your fleet falls within this range, Motive is an ideal choice for you. It meets the specific needs of businesses of different sizes.
- Focus on Fuel Efficiency: If you’re aiming to reduce fuel costs and emissions, Motive’s fuel management feature is a game-changer. Look into how Motive provides insights into fuel consumption, idling time, speeding, and hard braking. It helps you optimize routes and reduce your environmental footprint.
- Prioritize Driver Safety: If safety is a top concern, consider Motive’s video-based coaching, real-time alerts, and driver scorecards. These features help you enhance driver performance, prevent accidents, and potentially reduce insurance premiums.
- Round-the-Clock Support: Motive offers 24/7 direct support, and this is a significant advantage. In the world of fleet management, having access to help whenever you need it makes a big difference in your operations. Take advantage of Motive’s customer service and resources to maximize your utilization of the product.
- Consider Privacy Concerns: Keep in mind that Motive collects extensive data on your vehicles and drivers, including location, speed, and driving behavior. If privacy is a concern, thoroughly review Motive’s privacy policy and terms of service before using the product. Ensure you’re comfortable with how it handles your data.
- Compare Integration Options: Motive has limited integration options, so if seamless integration with other software or platforms is crucial for your business, it’s essential to weigh this factor against your other needs. Consider alternatives if you require broader integration capabilities.
- Explore Alternatives: Finally, explore alternatives like Verizon Connect, Truckstop Load Board, Geotab, and Samsara. Each of these solutions offers unique features that align with your fleet management goals.
Recap
Motive offers affordable and efficient fleet management solutions, enhancing safety with 24/7 support. It stands out with fuel management features, video-based coaching for driver safety, and direct customer support. However, it falls short in integration options, requires hardware installation, and raises privacy concerns. To apply for Motive, evaluate your needs, check eligibility, complete the application, and await approval. Consider alternatives like Verizon Connect, Truckstop Load Board, Geotab, or Samsara for a comprehensive fleet management solution.